Cinetransformer’s Experiential Marketing Agency

Well, how do you usually promote and sell your products? And, do you invest in social media ads? Are you redirecting all of your actions to inbound marketing? Also, do you pour money into creating sophisticated advertising? However, what if I told you there’s a way to increase the impact of your marketing plan tenfold? You’re doing all the right things, but you’re still missing the bigger picture. Importantly, we are living in an increasingly fragmented society, strongly shaped by the digital layer. And, people have decreased attention spans and less interest in paying attention to your online messages. Plus, this interest drops, even more, when the information attendees are receiving has a commercial character. Therefore, the good news is that you have access to a powerful promotional tool called Event Marketing Trailers . And, events emerge as a necessary counterbalance to the disconnected world that digital marketing created.  How does event marketing work?...

Well, one of the biggest pitfalls of experiential marketing campaigns is the difficulty of gauging its overall success. And, just because you experience a great turnout and participation at your activation doesn’t mean that it accomplished anything for your brand. However, those who attempt to engage in experiential marketing assume there’s simply no easy way to track the results, so they decide not to worry about it. And, this often leads to a lot of wasted time, effort and money. Therefore, without measuring the ROI (Return on investment) which means an easy thing to calculate if you're doing Pay-Per-Click (PPC) advertising campaign, then how can you improve your efforts over time? Take a look at a few tips to get back on track with tracking the ROI of your experiential marketing Agency : 1. ESTABLISH A GOAL Firstly, you can’t track the success of anything without first defining what success means. Thus, the first step of any experiential marketing push is to clearly ...